retail securities trading

Trading in equities involves much more than just stock trading. It involves developing skills of long-term wealth creation and management. The pre-requisite to this process is answering certain imperative fundamental questions about the company before making an investment decision. These questions involve the profile of the company, background and credibility of its promoters, returns to the shareholder in terms of dividends and bonus, profitability of the business operations , micro-economic facets and macro situation of the economy.

An important aspect that deserves special mention is the risk-return trade off that investors face, both in the short and long term. Higher risk undertaken is generally compensated with higher returns, but this may not be the case always. This is why trading through a well-established and well-informed stockbroker become paramount. The acumen and resources of the investor when combined with the experience and research of the broker can do wonders for the investor financially. This is where we come in.